Leaflet Polish Beef QMP

Summary

An educational leaflet promoting Polish beef and the certified QMP quality system. The design highlights key benefits of Polish beef, nutritional values, recommended cooking methods, and the advantages of choosing meat produced under QMP standards.

My Role

• Structuring clear content sections: nutrition, benefits, cooking methods

• Designing infographics to emphasize product quality and origin

• Building a clean visual hierarchy for quick information scanning

• Aligning the layout with QMP branding and food-industry communication standards

• Preparing final print-ready and digital versions of the leaflet

Outcome

A visually appealing, informative leaflet supporting consumer education and the promotion of high-quality Polish beef. The design increases awareness of the QMP standard and presents key information in a clear, accessible form.

Tools: Photoshop, Illustrator, Figma