Bati-gol Online Store

Summary

A complete design and implementation of an online sports store for the Bati-gol brand. The platform allows users to easily browse products, filter items, and make quick purchases. The goal was to build an intuitive e-commerce experience aligned with the brand’s identity.

My Role

• Full UX process: competitor research, user insights, and purchase flow mapping

• Designing the store structure, information architecture, and responsive layouts

• Creating a comprehensive design system aligned with Bati-gol’s branding

• UI design for product pages, categories, cart, and checkout

• Implementing the store in WordPress (WooCommerce) with UX-focused optimization

• Creating marketing visuals and supporting graphic elements for the website

Outcome

A clear, fast, and user-friendly online store tailored to the needs of sports customers. Visually consistent, easy to navigate, and ready to scale as the brand grows.

Tools: Figma, WordPress (WooCommerce), Photoshop, Illustrator